A Gotland premium snus. When there were many redundancies at Henrik Jakobsson's job in the early 2000s, he began to think about new business ideas. The trend of taste experiences in food had just picked up speed and as an avid snus user, he reflected on the lack of innovation in the snus market. Why did snus only taste like snus? Snus could also taste, among other things, fruit, berries and spices. He soon decided to create a snus that would not only contain well-selected tobacco varieties but also offer the customer something more, an experience. An idea that was shaped into a goal-oriented investment that eventually resulted in the brand Jakobsson's - a flavored premium snus from Gotand. Jakobsson's from Gotlandssnus is handcrafted hand in hand with the latest technology in the factory in Roma on Gotland. The raw materials are of the absolute best variety and the tobacco varieties are carefully selected and refined. Jakobsson's is available in a large variety of flavors and the quality is clearly noticeable in both aroma, strength and taste. Nowadays Gotlandssnus have partnered up with Swedish Match where the latter has aquired a majority in the business since 2018. Besides Jakobsson's, Gotlandssnus also makes brands like Swave and Qvitt. Read more about Gotlandssnus here!