Malaco

Why people love Malaco

• Playful flavours: From raspberry–liquorice to watermelon and banana foam.

• Texture variety: Chewy gummies, soft foams, firm liquorice – choose your chew level.

• Vegan options: The Tutti Frutti line and several liquorice products are gelatine‑free.

• Nordic nostalgia: A staple in Swedish pick‑and‑mix walls and Friday “mys” bowls.

Our top picks

Fruity & sour

• Watermelon Gummies 90 g – tangy sugar dusting, juicy melon core.

• Tutti Frutti Original – vegan, natural colours, a rainbow of fruit pieces.

• Foamy Candy Mix – fluffy, airy texture with a fruity punch.

Liquorice legends

• Gott & Blandat Liquorice Mix – soft, chewy and perfectly salty‑sweet.

Seasonal drops

Limited flavours land throughout the year – we stock them when we can.

FAQ

Is Malaco candy vegan?
Some of it. Look for Tutti Frutti and products marked gelatine‑free.

Does Malaco use artificial colours?
Many newer products use natural colours – always check the ingredients.

Is Swedish Fish the same in the US?
Malaco created Swedish Fish; Hershey sells a US version, so flavour/texture can differ.

Why is so much Swedish candy sour?
Nordic palates love the sweet–sour contrast, and sour sugar gives an instant flavour hit.

Brand facts (quick hits)

• Founded: 1934, Malmö, Sweden

• Name origin: Malmö Lakrits Compani → Malaco

• Owner today: Cloetta AB

• Signature products: Swedish Fish, Tutti Frutti, Salt Skulls, Watermelon Gummies

• Markets: Nordics plus exports across Europe and North America

How to build your Malaco haul

• Mix textures: One chewy, one foamy, one firm liquorice.

• Balance flavours: Fruit + liquorice + maybe a chocolate piece for contrast.

• Think occasion: Movie night (big bags), gifts (colour themes), party bowls (variety).