FUMi
FUMi Nicotine Pouches – Swedish Craftsmanship, Uncommon Flavours
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FUMi Nicotine Pouches | Swedish Tobacco-Free Pouches | Snusdaddy
Meta Description
Buy FUMi nicotine pouches – 9 bold flavours including Salty Violet, Zingy Ginger & Freezy Mint. Swedish-made by Helix Sweden AB, tobacco-free, 8–10mg/pouch. Bulk discounts up to 16% off.
Brand Description
What Is FUMi?
FUMi is a Swedish nicotine pouch brand manufactured in Ödeshög, Sweden, by Helix Sweden AB – the company behind The Snus Brothers, Kaj and Dennis, who have been crafting tobacco products since 2014. Launched in 2021, FUMi was built around one clear ambition: to offer 100% tobacco-free nicotine pouches with flavour profiles that genuinely stand apart from the mainstream.
Where most brands default to mint and berry, FUMi's range includes Salty Violet, Zingy Ginger, and Prickly Pear – flavours that have no equivalent elsewhere in the nicotine pouch category. All products come in a slim, all-white format: no tobacco, no staining, no odour, and complete discretion at work, on flights, or anywhere in between. Each can contains 20 soft slim-format pouches designed to sit comfortably under the upper lip for 30–45 minutes per session.
FUMi Nicotine Strengths Explained
FUMi keeps its strength range focused and deliberate, covering everyday users through to experienced veterans.
Strong – 8mg/pouch is the core FUMi strength, available across eight of the nine flavours in the range. It suits users who want reliable, balanced nicotine satisfaction throughout the day without overwhelming intensity. For those switching from cigarettes or traditional snus, 8mg provides meaningful delivery without being excessive.
Extra Strong – 10mg/pouch is currently exclusive to FUMi Freezy Mint. This tier is aimed at users who need stronger craving control and a more sustained nicotine release. Experienced users will notice the difference within the first minute of use.
FUMi does not produce an extreme-strength tier. The brand is positioned for users who prioritise flavour quality and all-day comfort over maximum nicotine output. If you need 20mg/pouch or above, explore Snusdaddy's strong nicotine pouches range.
FUMi Flavours – The Complete Range
FUMi's lineup is built around four distinct flavour categories, each offering something genuinely different from the standard nicotine pouch market.
Mint & Menthol
FUMi Freezy Mint (10mg/pouch) pairs intense menthol cooling with extra strong nicotine delivery. Bold, clean, and among the colder pouches in the mid-strength segment – the go-to for mint lovers who want a step up in nicotine strength.
FUMi Minty Blueberry (8mg/pouch) softens the mint profile with a layer of sweet blueberry, creating a more approachable option for users who enjoy freshness without the sharp bite of pure menthol.
Tangy Fruit
FUMi Tangy Apple (8mg/pouch) delivers a bright, slightly tart apple character – closer to fresh Granny Smith than candy. The tartness keeps it from becoming overly sweet, making it a natural all-day choice.
FUMi Tangy Strawberry (8mg/pouch) brings genuine fruit taste with a slight acidic edge. One of FUMi's most approachable options, particularly for users new to the brand.
Unique Botanicals
This is where FUMi most clearly differentiates itself from the competition.
FUMi Salty Violet (8mg/pouch) combines floral violet with a savoury, salt-forward finish. Herbal, complex, and excellent for users who find fruit flavours too sweet. The profile will resonate strongly with those familiar with Nordic salty liquorice traditions.
FUMi Salty Raspberry (8mg/pouch) pairs sweet berry with a savoury salt finish – a sweet-and-savoury contrast that works with surprising elegance. A standout option for users seeking something genuinely unusual.
FUMi Zingy Ginger (8mg/pouch) delivers warming spice with real ginger character. The heat lingers pleasantly through the session without becoming sharp or aggressive.
Exotic Fruit
FUMi Prickly Pear (8mg/pouch) captures the delicate, melon-like sweetness of cactus fruit – subtle, clean, and one of the most distinctive flavour profiles in the Snusdaddy range.
FUMi Fiery Mango (8mg/pouch) combines tropical mango with a mild heat kick. The contrast between sweet fruit and spice gives it more character than a standard mango pouch.
Why FUMi Stands Out
FUMi occupies a space that few brands genuinely compete in: mid-strength everyday pouches with creative, botanically inspired flavours. While brands like ZYN and VELO focus on broad global accessibility, FUMi is a smaller, craft-oriented producer whose product philosophy centres entirely on doing something different with flavour.
The slim format and soft pouch material make FUMi comfortable for extended sessions. The all-white design prevents teeth and gum discolouration – a meaningful advantage over traditional snus. At 8–10mg/pouch, FUMi sits in the sweet spot for users who want a real nicotine effect without the intensity of super-strong products.
For users who have exhausted the standard flavour options and want something that actually tastes different, FUMi's botanical and exotic range – Salty Violet, Zingy Ginger, Prickly Pear – delivers what very few brands attempt.
Why Buy FUMi from Snusdaddy
Snusdaddy ships FUMi directly from our warehouse in Lidköping, Sweden, with dispatch within one business day of your order. All orders include full tracking from dispatch to your door.
Bulk discounts apply automatically across the entire FUMi range: 10 cans saves 10%, 30 cans saves 12%, 60 cans saves 14%, and 100 cans saves 16%. Any FUMi flavours can be mixed to reach a discount tier.
⚠️ Age restriction: FUMi nicotine pouches contain nicotine, an addictive substance. You must meet the legal purchasing age in your country to order. Not suitable for non-smokers, pregnant or breastfeeding women, or people with cardiovascular conditions.
FUMi Nicotine Pouches – FAQs
Which FUMi flavour should I start with? For something familiar, begin with FUMi Tangy Strawberry or Freezy Mint. For FUMi's most distinctive profiles, try Zingy Ginger or Salty Violet – these represent what genuinely sets the brand apart.
How does FUMi compare to ZYN? ZYN has a broader strength range and global retail presence. FUMi's advantage is flavour creativity – Salty Violet, Prickly Pear, and Zingy Ginger have no equivalent in the ZYN lineup. Both use slim all-white formats at comparable strength levels. For flavour variety, FUMi delivers options ZYN doesn't attempt.
How long does a FUMi pouch last? Most users get 30–45 minutes of nicotine and flavour release per pouch. The 10mg Freezy Mint generally sustains its effect longer than the 8mg varieties.
Can I mix flavours when buying in bulk? Yes. All bulk discount tiers on Snusdaddy allow mixing across the full FUMi range. You don't need to buy the same flavour to qualify for a discount.
Last updated: February 2026. FUMi product availability may vary by market. Range reflects current stock at Snusdaddy's Lidköping warehouse.