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Ettan Loose is among the most classic you can find among Swedish snus. Ettan Loose has been around since 1822 and is still one of the best-selling loose snus on the Swedish market. Ettan has a robust and full-bodied taste of tobacco that also has a slight smoky taste. Ettan is Swedishsnus tradition quite simply. A premium snus that is priced accordingly.
The ingredients are simple – tobacco, salt and water. This is how it’s been since Jacob Fredrik Ljunglöf launched his “Ettan” snus-blend in 1822. The paper cones in which the snus was delivered at the time – long before snus cans were invented – contained a blend of unseasoned tobacco that soon took Sweden by storm. Today we add notes of smoke, malt and a hint of dark chocolate to add richness to the pure tobacco flavor, without taking anything away from Ettan's characteristic flavor.